top of page

Within a year of starting my own business I was stressed out, completely out of balance, and wondering what on earth I had gotten myself into. I thought that running a successful business meant striving and grinding away 24-7. I had become consumed with proving myself that I could run a profitable business if I learned enough, tried hard enough, and sacrificed enough. I was struggling with fear of failure, self-doubt, and distraction that kept me focused on the wrong things and spinning in circles. Ultimately, it led me to feel defeated, discouraged, and ready to throw in the towel. I had bought into the lie that “if it’s to be, it’s up to ME.”  

I became the worst BOSS I ever had.


I was highly self-critical, never satisfied with my accomplishments and believing the lie that I wasn’t enough.  Bottom line: while I loved and served others well, I wasn’t allowing God’s love for me to fuel love for myself.  

Smiling women in beige sweater

My life and business changed when I knew in my heart of hearts it was time to FIRE the mean boss! I asked myself, “Who called you to this business?  What do you most value in this life?  What do you really want?”

God called me to this business. I value connecting and helping people align their lives with their God-given purpose. 


I really want an abundant life of purpose, peace and profit.

Purpose:  knowing who I am, what my legacy is to be and living it out daily

Peace:  developing the mindset and the habits that align with my purpose 

Profit:  experiencing overflow in my health, relationships, and finances

When I fired the mean boss, I made God my CEO.   I am grateful for His unending supply of wisdom, love and peace.  He is teaching me that DAILY leaning into His grace empowers me to lead myself with love. That is the ABUNDANT LIFE you and I are called to.

I realized that I was depending completely on MYSELF to make things happen, forgetting that God is my unending source of all I need to live an impactful, significant life.  I realized that the life I really was seeking and chasing after isn’t worldly success and achievement, but an ABUNDANT LIFE flourishing with a healthy relationship with God, myself, and those He has brought into my life to love and serve.  In other words, He pointed me to purpose, peace and profit.  I was going at it the wrong way, believing that grinding away is how to make it happen.  WRONG!!  He has shown me a different path, and it’s called GRACE.  I am experiencing greater peace and profit as I’ve learned to tune into my purpose and allow grace to enable and empower me to become the woman I was created to be.

I’ve been where you might be right now…out of balance.  Striving, trying, working non-stop and

out of focus.

Dr. Richelle smiling at the camera

When I began my entrepreneurial adventure in 2017 I went at it full-force striving away trying to create a successful business all on my own.  Sure I knew God called me to this business but I was living as if it was up to me to make it happen.  I was wearing multiple hats trying my best to be all I could to succeed.  Unfortunately, I was left feeling frustrated, drained. That all changed when I discovered what it means to live under GRACE.

Living a life marked by abundant grace means more freedom and more time doing the things I enjoy (other than coaching, of course).

For me this looks like time spent:

  • With my husband of 36 years and our 3 dogs

  • Visiting my adult daughters in Appleton, WI and Austin, TX

  • Reading

  • Scrapbooking

  • Taking walks outside

What would your life look like if you embraced grace over the grind? 

Let's get on a call today and get you one step closer to a life filled with peace, purpose and profit.

bottom of page